7000 suns: Represents the 7 most powerful nuclear weapons tests

This represents the 7 most powerful nuclear weapons tests by the Superpowers during the Cold War.

At remote locations in the South Pacific at Bikini Atoll and the Novaya Zemlya archipelago in the Artic Ocean, the USSR and US of A tested higher and higher megaton yield nukes at the peak of the arms race

The largest, a hydrogen bomb tested by Russia, was known as Tsar Bomba (also rds-220 and big ivan).

At 58 megatons, the equivalent of 58 million cubic tons of TNT, it was 1400 times the explosive force of Hiroshima - against which all the explosions in the above graphic are bench-marked.

via www.flickr.com

The New Marketing Trifecta

In April 2010, eROI conducted a study of more than 500 marketers. The focus of the survey was two-fold: to determine the impact of mobile marketing in email and web marketing programs; and, identifying the importance and impact of social networks in relation to their email and web marketing efforts. The end result, according to eROI, was a better understanding of how marketers were using email, mobile and social, but also new ideas for better planning for and intergration of the available opportunities. flowtown.com decided to illustrate the most interesting of these findings in the graphic:

via www.flowtown.com

Green companies: Consumer perception vs Environmental realities

The graphic is based on the companies' Earthsense and Trucost scores. Earthsense asked 30,000 US consumers to rate companies' and products' greenness on a scale of 1 to 10 in a 2008 survey. A company's Trucost score is the estimated cost of its environmental impact under a "polluter pays" system, as a percentage of its annual revenue.

via www.newscientist.com
(Click here to see an interactive graphics)

The Fur Trade

The idea behind this infographic was the astonishing news that fur was 'back in fashion' and that many fur breeders in Europe were inviting top UK designers to travel over to their farms to work on the fur for their collections. They are also asking young designers to experiment with fur in their collections, something that would have been unheard of in recent years.

This graphic follows the fur trade from the animal to the buyers and through to the designers and finally the Shops that sell it. It shows just how many animal pelts it takes to make a fur coat, which animal and how this is done.

via www.environmentalgraffiti.com