Squeezing your car into a tight parallel parking spot is never easy, but if you have help it’s a whole lot better. Fiat took that idea pretty far with a new ad campaign created by Leo Burnett Germany. Using a digital screen and a series of very helpful actors, they used custom software and a set of sensors to measure the distance behind a driver’s rear bumper. They then synchronized the images of the actors to neatly guide them into the spot.
Via - Visual News